Effectively manage campaigns using powerful workflow features

With its intuitive graphical user interface, Talisma Campaign Management makes it easy for users to visually design and manage complex workflows for personalized, dynamic, and multistep communication plans.

• Test campaigns and offers prior to rollout
• Schedule campaigns in advance and automatically activate them
• Monitor campaign progress in real-time at each stage
• Associate cost at each step to calculate campaign ROI
• Define and record follow-up actions
• Move targets to future steps or other campaigns based on actions or lack of response

Greatly reduce postage and printing expenses

Talisma Campaign Management is a powerful outbound marketing multimedia tool designed to help organizations manage communication plans and create campaigns, newsletters, and surveys. An integral part of the Talisma CRM solution, campaign management improves efficiency and reduces operational costs related to marketing and communication efforts through email, printed materials, and telephone activity.