Insights-old

What is digital transformation & What are its benefits?

2020-11-11T04:47:27-05:00

Digital transformation is gradually becoming imperative to all businesses, irrespective of the magnitude. Fundamentally speaking, digital transformation is the process of integrating digital technologies to either create new or modify existing business processes & customer experience to meet evolving marketing [...]

What is digital transformation & What are its benefits?2020-11-11T04:47:27-05:00

How can CRM help to rebuild the tourism & hospitality industry after COVID?

2020-10-21T00:24:31-05:00

The Covid 19 pandemic has left a grievous impact on various industries. However, one of the sectors to get the maximum blow is tourism & hospitality. Due to travel restrictions worldwide, the business has decreased by 78% in 2020 alone, [...]

How can CRM help to rebuild the tourism & hospitality industry after COVID?2020-10-21T00:24:31-05:00

Top Six Email Marketing Mistakes To Avoid

2020-10-08T06:41:43-05:00

Email is a part of our daily life. No matter what business you own or what industry you are in, receiving emails, sending ones have become a daily routine.  According to an article by QuickSprout, it is said that email [...]

Top Six Email Marketing Mistakes To Avoid2020-10-08T06:41:43-05:00

5 effective lead nurturing tactics

2020-09-30T00:05:07-05:00

For a business, any business, irrespective of size and revenue, lead generation is imperative for business continuity. Companies adopt multiple strategies to generate high-quality leads and maintain a robust pipeline full of hot leads. However, generating leads isn't enough to [...]

5 effective lead nurturing tactics2020-09-30T00:05:07-05:00

Whatsapp Marketing Strategies to Boost Sales

2020-09-25T03:33:10-05:00

Whatsapp for Business is a tool that is transforming business operations and functionalities. With WhatsApp marketing, businesses can reach customers exactly where they are present. Whether you are a B2B or B2C company, chances are high that your customers will [...]

Whatsapp Marketing Strategies to Boost Sales2020-09-25T03:33:10-05:00

Minimising Costs with Robotic Process Automation

2020-09-15T05:52:29-05:00

Robotics has transformed the world, automating mundane, human functions and making both backend and front-end processes more rapid and efficient. Industries like banking, healthcare etc are incorporating RPA into their functions. Robotic process automation provides benefits that can reduce costs, [...]

Minimising Costs with Robotic Process Automation2020-09-15T05:52:29-05:00

10 Tips for Effective Email Management

2020-09-08T06:26:42-05:00

Business success requires time management and time management depends to a great extent on email management. To boost your productivity, you need to leverage email as a marketing tool. At the same time, investing too much time on emails can [...]

10 Tips for Effective Email Management2020-09-08T06:26:42-05:00

Role of CRM in Insurance Industry

2020-09-04T04:06:17-05:00

Customer relationship management or CRM is a tool that is most effective in ensuring a superior customer experience across all touchpoints of the customer journey. How is CRM helpful? Businesses that can strategically use CRM notice a significant rise in [...]

Role of CRM in Insurance Industry2020-09-04T04:06:17-05:00