Insights-old

A Holistic View of Talisma’s Digital Customer Engagement Platform

2020-09-04T04:12:32-05:00

Businesses are rapidly changing their marketing strategies to keep up with the digitized world. Customer interactions are becoming digital. This is especially true after the pandemic situation, which has created a massive boom in online customer engagement. With customers opting [...]

A Holistic View of Talisma’s Digital Customer Engagement Platform2020-09-04T04:12:32-05:00

Optimizing the Lead Generation Process

2020-09-04T04:18:05-05:00

One of the core components of an effective marketing strategy is the lead generation process. The lead generation procedure involves a plethora of marketing activities that are designed to attract prospective customers to your offering and convert them. Whether you're [...]

Optimizing the Lead Generation Process2020-09-04T04:18:05-05:00

Optimising Marketing Strategy with CRM

2020-07-09T07:51:26-05:00

To keep the customers flowing in, your marketing strategy should be on point! The easiest way by which you can optimise your marketing strategy is by leveraging CRM. There are multiple CRM strategies in marketing. CRM and marketing strategy should [...]

Optimising Marketing Strategy with CRM2020-07-09T07:51:26-05:00

Robotic Process Automation in the Healthcare Industry

2020-07-04T04:53:45-05:00

In recent times, there has been an upward trend in the adoption of RPA. What is RPA? RPA or robotic process automation is nothing but a kind of technology that has the ability to mimic human behavior. Industries like education, [...]

Robotic Process Automation in the Healthcare Industry2020-07-04T04:53:45-05:00

Building Customer Relationships through Social Media

2020-07-04T04:33:28-05:00

The age of social media is here. It wouldn't be too much of a stretch to say that the long-term success of your business is dependent to a large extent on your social media presence. In 2019, an estimated 2.95 [...]

Building Customer Relationships through Social Media2020-07-04T04:33:28-05:00

Leveraging Hotel CRM Software

2020-06-17T09:35:52-05:00

Irrespective of industry, customers are key to business success. Every company needs to maintain a healthy and robust relationship with its new and existing customers. While startups and small companies can manually maintain one-to-one relationships with their customers, it is [...]

Leveraging Hotel CRM Software2020-06-17T09:35:52-05:00

Business Success with Computer Telephony Integration Software

2020-06-14T11:17:57-05:00

Computer telephony integration software is one of the most helpful technologies for ensuring seamless customer service via the telephonic medium. This software can help in optimizing the customer experience to drive growth.    Talisma’s CTI software can help you in [...]

Business Success with Computer Telephony Integration Software2020-06-14T11:17:57-05:00

Leveraging New Age Technologies for Business Transformation

2020-06-11T01:03:24-05:00

New-age technologies are gradually heralding the digital transformation of businesses, irrespective of industry or vertical. According to an estimate by IDC, 40% of all technology spending will go towards digital transformation, with enterprises spending in excess of $2 trillion in [...]

Leveraging New Age Technologies for Business Transformation2020-06-11T01:03:24-05:00